CH - Find Our Wild

Stories Videos
We’ve been at this for over 35 years. And that kind of longevity doesn’t happen by accident. We built this company in my garage, bootstrapped, with no safety net, never asking permission. Also not an accident. And if you’ve ever built something from scratch, you know how personal it is. Sometimes painful, always a little messy. And, it often asks more of us than we think we can give. We did it because we wanted control—over our product, our voice, and our values. We wanted to call the shots and live with the consequences. Through it all, our True North has remained the same:
Women, first, last, always. Women designing gear for women.
Women showing up for each other.
Women in community.
Women taking risks—in the outdoors, in business, in their lives. And that risk-taking never stops. So, we’ve decided that it’s time for a new brand identity, one that moves beyond the logo I drew on a napkin many years ago, one that reflects who we are now AND where we have come from: a woman-built outdoor company that’s never played it safe. Thanks for coming along with us on this adventure,

T9 OVER THE years

title nine logo
title nine

how she built this

“Our philosophy at Title Nine can be summed up with one of my favorite sayings, ‘Not all things that count can be counted.'" - Missy Park

Title Nine Founder, Missy Park sat down with Guy Raz to talk about Title Nine on his NPR podcast How I Built This. From the early days and her fast fails, to her perseverance in empowering women with athletic gear made for them, Missy covers a lot of ground – with plenty of real talk and laughter along the way.

tune in now
Missy - Founder
We’ve been at this for over 35 years. And that kind of longevity doesn’t happen by accident. We built this company in my garage, bootstrapped, with no safety net, never asking permission. Also not an accident. And if you’ve ever built something from scratch, you know how personal it is. Sometimes painful, always a little messy. And, it often asks more of us than we think we can give. We did it because we wanted control—over our product, our voice, and our values. We wanted to call the shots and live with the consequences. Through it all, our True North has remained the same:
Women, first, last, always.
Women, first, last, always. Women designing gear for women.
Women showing up for each other.
Women in community.
Women taking risks—in the outdoors, in business, in their lives. And that risk-taking never stops. So, we’ve decided that it’s time for a new brand identity, one that moves beyond the logo I drew on a napkin many years ago, one that reflects who we are now AND where we have come from: a woman-built outdoor company that’s never played it safe. Thanks for coming along with us on this adventure,

T9 OVER THE years

title nine logo over years

Missy Park


how she built this

“Our philosophy at Title Nine can be summed up with one of my favorite sayings, ‘Not all things that count can be counted.'" - Missy Park

Title Nine Founder, Missy Park sat down with Guy Raz to talk about Title Nine on his NPR podcast How I Built This. From the early days and her fast fails, to her perseverance in empowering women with athletic gear made for them, Missy covers a lot of ground – with plenty of real talk and laughter along the way.

tune in now

More Stories & Articles

Moab Story
Inside T9

Moab Story

Five days, seven blisters, and endless laughs—our Early Spring 2026 Moab Climb Crew took Title Nine gear to the red rocks, proving adventure is best shared with badass women who run the show.

View More
Icon representing women-owned and designed since 1989

100% WOMEN-OWNED & LED SINCE 1989

Icon representing designed and tested in-house

DESIGNED & TESTED BY OUR IN-HOUSE EXPERTS

Icon representing all the best brands in one cart

SUPPORTING BADASS WOMEN ENTREPRENEURS

About Us
Support

Take it for a test drive guarantee

Go ahead, put it to the test. If you’re not happy with your purchase, return it within 60 days.